Promoting Media

Integration Vertical integration   When a company has complete ownership of the production, distribution and exhibition of the film by the same company and receive all the profit.  E.g. Disney and Warner bros  Horizontal integration When a company expands in other areas of an industry. The company can develop in a particular area of production. Prod list, exhib, or can buy out another company that deals with these areas and therefore reduce competitors.  Pre production Script writing  Storyboarding  Budgets  Production Voice overs Filming Animation Designing photoshop Post-production Editing  Special effects  CGI Distribution  DVD CD Cinemas Marketing Social media Billboards  Magazine shots  Horizontal integration- When two or more companies work together on a product at different stages of a production and se the expertise of a company....

Vocabulary Bank Convergence Merging different media that are accessible into one device. For example, you can play video games now on a smartphone, rather than just a gaming console. Advantageous, you can do loads with just one device. Downfall is that these merged companies are losing profit and it is all on one device.  Brand image The general opinion of consumers through the brand image.   Brands rely on their image for sales. Franchise A  movie franchise  is a collection of related  films  in succession. For example, Harry Potter.  Loyalty Customer Loyalty, is how loyal the fans are.   Increases popularity and revenue due to them carry on buying merchandise.  Marketing The action or business of promoting and selling products or services. For example, market research and advertising. Diversification Diversification is when a media platform is dive...

Video games 1. Who are the VSC? The VSC rating board is an administrator of the PEGI system of age ratings for video games 2. What do they do? They are the age  for video games  3. What is their relationship with PEGI? They use the PEGI system, the age system.  4. What is the process of examining a game? There is a content decoration assessment which covers elements like violence, bad language, sex, drugs and nudity. Next there is a submission  details, video footage examination, game examination, last receiving the PEGI license .  5.How do they ensure child safety? Exists to ensure families can be informed... making the right choices towards keeping their children safe and happy online. 

The ASA The advertising standards authority. Adverts in print, radio or video format must not be deemed harmful,  misleading or offensive. 

Key Film Genres Horror Comedy Romance Rom-Com Musical Science fiction  Animation  Adventure  Documentary  Action  Who are the big six? They are the big 6 film companies that dominate the whole film industry in hollywood  Paramount Disney Universal Warner brothers Sony Columbia What are the biggest franchises? Marvel DC Star wars Lord of the rings Back to the future James Bond Jurassic park  Fast and furious  Spiderman  Despicable Me  Film blockbusters Hollywood movie with a big budget and big  stars  Greatest showman Titanic ET Sound of music Indépendant production companies  Either specialise in pre production,planning media product. production, on set and filming. post production, editing. advertising and marketing or distribution.  Does not have recognition, money or people to produce a film from start to end. Because of this they may wo...